THE IMPORTANCE OF GLOBAL STANDARDS
GS1 TRACEABILITY GUIDELINES
FOR FISH, SEAFOOD AND AQUACULTURE

The global seafood industry continues to improve to meet their trade partners and end-consumers demands. Today’s consumers are much more educated and demanding about the seafood products they consider buying. The increased focus on food safety and consumer awareness raises the need to identify and adopt business practices and standards that will aid the seafood industry’s ability to track and trace product throughout the global supply chain.

Consumers expect healthy, sustainable and safe seafoods. They also expect seafood producers to have effective tools and practices in place that allow for the rapid identification, location, and recall of seafood products when problems are suspected or confirmed.

GLOBAL TRADE ITEM NUMBER (GTIN)

The Serial Shipping Container Code (SSCC) is intended for use in transport and logistics processes. It provides a unique serial number that can be used to identify the logistic units in a shipment. The SSCC can be used to identify pallets containing packaged products, as well as bulk units such as containers, bags, sacks, etc.

  • production date
  • packaging date
  • use by date (= expiration date)
  • best by date (= best before date) or
  • sell by date.

The most important GS1 approved data carriers used for fish traceability are EAN/UPC, GS1-128, GS1 Databar and GS1 2D symbols such as GS1 Datamatrix.

GS1 GLOBAL TRACEABILITY

STANDARDS

GS1 believes in the power of standards to transform the way we work and live.

• GS1 creates a common foundation for business by uniquely identifying, accurately capturing and automatically sharing vital information about products, locations and assets.
• GS1 enables visibility through the exchange of authentic data.
• GS1 empowers businesses to grow and to improve efficiency, safety, security and sustainability.

TRANSPARENCY

Consumers want to know more and more about the fish they will put on their plates. They may wish to know:

• The exact name of the species
• Whether the fish was caught or farmed
• When it was packaged
• When it was frozen
• Which fishing gear was used to catch the fish
• Where the fish comes from
• Whether sustainable practices were followed
• The environmental impact